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MANAGING THE DIGITAL ENTERPRISE

MICHAEL RAPPA

CASE STUDY: PAYPAL

About PayPal

Founded in 1998, PayPal, an eBay Company, enables any individual or business with an email address to securely, easily and quickly send and receive payments online. PayPal's service builds on the existing financial infrastructure of bank accounts and credit cards and utilizes the world's most advanced proprietary fraud prevention systems to create a safe, global, real-time payment solution. PayPal has quickly become a global leader in online payment solutions with 64 million account members worldwide. Available in 45 countries around the world, buyers and sellers on eBay, online retailers, online businesses, as well as traditional offline businesses are transacting with PayPal. [Source: PayPal, March 2005]

Things to read:

Questions to consider:

Hungry minds:

Regulating Internet Payment Intermediaries
Ronald J. Mann

Places to visit:

NoPayPal

PayPal Warning

In the news:

PayPal Newsroom

Latest news from Google

Selected trademark applications and registrations:

Selected patents

Related topics:

Business Models

Auctions

Web Ethics

Case Studies

Course information:

© 2007 Michael Rappa
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