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MANAGING THE DIGITAL ENTERPRISE

MICHAEL RAPPA

CASE STUDY: AMERICA ONLINE (AOL)

About America Online

America Online (AOL) is a global Web services company that operates some of the most popular Web destinations, offers a comprehensive suite of free software and services runs one of the largest Internet access businesses in the U.S., and provides a full set of advertising solutions. A majority-owned subsidiary of Time Warner Inc. AOL LLC and its subsidiaries have operations in the U.S., Europe, Canada and Asia. [Source: AOL, March 2008]

Things to read:

Questions to consider:

In the news:

Latest news from Google

In the news:

AOL Expands Online Ticket Business
Jim Zarroli | 08.26.2005

Selected trademark registrations:

Selected patents:

Related topics:

Business Models

Case Studies

Course information:

© 2009 Michael Rappa
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